Everyone has a story...
Can you tell yours effectively?

Join journalist Jessica Herndon for STORY MODE: THE SHIFT, a FREE 20-minute live session on the communication skills every creator needs to turn visibility into opportunity.

Thursday, August 6 @ 1 p.m. PT

Show up to every appearance, interview, or brand meeting with confidence.

THIS IS FOR YOU IF

"You want to convey your story with more clarity and confidence."

"You feel like your talent isn't translating into bigger opportunities."

"You want to attract more media opportunities and collaborations."

COUNT ME IN

What you'll learn

How to identify the stories audiences actually want to hear

Why it's essential to uncover the deeper story behind your work

How to sharpen key messages without sounding rehearsed

How to answer tough questions with confidence

SAVE MY SEAT

About me

I’m an award-winning entertainment journalist, content and brand strategist, and media coaching expert who has covered music, film, TV, fashion, beauty, fitness, wellness, and contemporary art.

My work has appeared in Vanity Fair, Elle, Marie Claire, W, The Hollywood Reporter, Women’s Health, Cosmopolitan, the Associated Press, Essence, People, Spin, Billboard, Seventeen, Flaunt, and Nylon. I’ve also appeared on CNN.

Over the past two decades, I've interviewed some of the biggest names in entertainment, from Mariah Carey to Beyoncé, Rihanna, Alicia Keys, Megan Thee Stallion, Kerry Washington, Zendaya, Zoë Kravitz, Issa Rae, Halle Berry, Leonardo DiCaprio, Johnny Depp, Kate Hudson, Rosario Dawson, Chadwick Boseman, Joaquin Phoenix, Nas, Gabrielle Union, Drake, P!nk, Penélope Cruz, and more.

Join me for free

What Clients Are Saying

"Jessica has a rare ability to help you uncover and communicate what makes your story powerful."

She helped me sharpen my message, connect more authentically with my audience, and bring greater purpose and impact to high-stakes conversations.”

Megan Williams

Leading consumer brand president

“Jessica understands that great communication is about more than messaging."

She helped our team refine complex business narratives into concise, memorable stories while staying true to each person’s individual style. Her coaching was strategic, insightful, and highly effective, leaving the team not only better prepared for media engagements, but more confident in how we lead and represent our brand overall.”

Natasha Haubrich

Beauty and healthcare brand marketing executive

"Jessica Herndon is the ultimate masterclass in media coaching."

Her background as an award-winning journalist gives her an unmatched ability to look at any narrative and find the true heart of the story and teach you how to deliver it with absolute confidence. She doesn't just train you to answer questions; she empowers you to own the room while staying entirely true to yourself."